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influencers

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Nobody’s Buying Influencers Right Now. Not Even Brands. So Is It Time For Them to Step Up or Step Off?

a woman standing in the middle of an empty road in a desert

Is there anything more infuriating right now than seeing an influencer parading around their ultra-chic apartment whining about quarantine, or decluttering their already Instagram-worthy wardrobe? If I see one more video of influencers baking banana bread or sharing their online beauty or clothing haul, I’m going to flip a table. It isn’t only vapid, devoid of any sense of reality, but it’s also tone deaf. (Did I mention it’s also boring?) But that begs the questions, what, if anything, other than an opinion, and thousands of followers, did[...]